Social media marketing with a plan, not just posts.
We are a social media marketing agency in Owings Mills, near Baltimore. We build paid and organic programs on the platforms that matter for your market, with content worth stopping for, targeting that doesn't waste budget and reporting that connects engagement to leads and sales.
Strategy, content, ads and reporting in one program.
Social media influences how people spend their money and who they trust. Posting more is rarely the answer. Posting the right things for the right people, and putting paid targeting behind the best of it, is.
- Platform strategy: LinkedIn for B2B and compliance, Meta and YouTube for consumer and education
- Paid social campaigns with audience targeting, retargeting and lead forms
- Content calendars, creative and copy that match your brand voice
- Community management and online reputation monitoring
- Reporting that connects engagement to leads and sales
Social media for college teams of one.
Most college marketing departments run social media with one or two people. Through College Crusader, our enrollment marketing platform for community colleges, we provide ready-to-post content packages, coverage when a position is open and toolkits that help managers plan the workload, including for student ambassadors.
- Ready-to-post social content packages for community colleges
- Interim coverage while a social media position is open
- Manager toolkits for planning workloads, including student ambassadors
- Social content that works alongside enrollment-focused Google Ads
Keeping clients visible, active and trusted.
From college enrollment teams to a small care home, the goal is the same: show up consistently for the right audience and make the next step easy.
Cowley College
A steady stream of social content that keeps a Kansas community college in front of its community, run alongside enrollment-focused paid search.
Read the case studyCollege Crusader
Social media content packages and manager toolkits that keep community college channels active, even when the team is short-staffed.
Learn about the programSunflower Hill Assisted Living
Online reputation management, local SEO and paid search for a family-run assisted living home in Westminster, MD.
Read the case studySocial builds demand. Search and your website capture it.
People who see you on social media often search for you later. We connect social with SEO, Google Ads and your website, so that interest turns into visits, inquiries and sales you can measure.
Social media marketing FAQ
Which social media platforms should my business be on?
The ones your customers actually use. For B2B, manufacturing and compliance that is usually LinkedIn; for consumer brands, schools and colleges it is usually Facebook, Instagram and YouTube. We recommend where to focus before you spend time or budget anywhere.
Do you run paid social ads as well as organic posts?
Yes. Organic content builds trust with people who already follow you; paid social reaches new audiences with precise targeting, retargeting and lead forms. Most programs use both.
How much does social media marketing cost?
It depends on how many platforms you need, how much content we create and your advertising budget. After a free consultation you get a written plan and a clear monthly price.
How do you measure results?
We track reach and engagement, but we report on what matters: visits to your site, leads, enrollments and sales. Analytics and tracking are set up so social media gets credit for what it actually produces.
Can you help if our social media manager leaves?
Yes. Through College Crusader we provide interim social media coverage for colleges while a position is open. Ask us about short-term coverage for your organization.
Do you manage online reviews too?
Yes. Monitoring and responding to reviews is part of our reputation management work, so one unhappy customer doesn't define your business online.
Let's plan a social program that pays off.
A free consultation with the people who would run it. We review your channels first, then recommend where to focus.