Today’s hottest companies know that a small business blog is one of the most powerful tools used in attraction marketing efforts. The blogging world has made overnight success stories out of small business owners everywhere, and everyone is getting in on the action. If your small business doesn’t have its own blog, you’re missing out on a very large slice of the attraction marketing pie.
When it comes to small business branding and Internet marketing, your logo can make or break you. Your business’s logo is what your customers will recognize you by, and the impression it makes is an important one. What does your logo say about your business?
Gone are the days when Facebook was just for teens and college students looking for a way to connect on the Web. The business world has taken over this social networking medium and companies large and small are all getting a piece of the Facebook action. How can you put Facebook to work for you?
With over 15 billion searches being made each month (comScore research) you already know that your small business should own a piece of virtual real estate so it can take advantage of this enormous market place called the internet. But before you race off and slap up a website, take a moment and think about just what it is you want to accomplish.
There’s nothing more frustrating for website visitors than landing on a site and then not being able to find what they were looking for. The truth is they won’t spend time searching they will simply close out and go on to the next site. You obviously don’t want to lose traffic and potential sales because your visitor couldn’t navigate around your site.