In the online world of business, search engine traffic is everything. Top search engine rankings are the proverbial Holy Grail, and every company wants their website on top. The question is, how do you get there? How do you put your small business website at the top of the search engine results? You can’t do it without proper SEO.
Posts Categorized: online marketing
Social Media: The Secret Weapon in Any Restaurant’s Online Strategy
Restaurants are using social media to grow their brand. It is a way to make a closer connection with customers and gauge what works and what doesn’t work. In fact, the National Restaurant Association said, “The biggest trends to emerge from the National Restaurant Association’s 2011 industry forecast revolve around social media. And, a majority of social media savvy consumers dine out more frequently than the general public and consider restaurants to be an essential part of their lifestyle.”
Internet Marketing: The Edge Every Small Business Needs
The Internet offers small businesses a cheaper marketing platform with a reach to a larger target audience. Traditional advertising budgets are too expensive for small businesses. As a result, a small business cannot compete with the deep pockets of national corporations. Luckily, the Internet provides a way to equalize the market.
Restaurant Internet Marketing – It’s Not Your Father’s Yellow Pages
As a restaurant owner or manager are you taking advantage of all the opportunities offered up by the Internet or are you still counting on word of mouth and a traditional print marketing program to get diners filling your place? Are you even aware of what the Internet marketing can do for you? If you’re not you’re giving up business to your competition.